October 4, 2021 FOR IMMEDIATE RELEASE
Media Contact: Justyna Skowronski, Marketing Assistant, email@example.com
Chicago, IL: Phoenix International Publications (PIP), children’s book publisher and leading licensee, and Spin Master, a leading global children’s entertainment company, are celebrating North American book rights for Spin Master’s Netflix original preschool series Mighty Express under licensed children’s book imprint PI Kids.
“Mighty Express is packed with mega missions, cool tools and exciting trains that deliver fun and accomplishment in every episode.” said Shane Mang, Spin Master’s Director of Licensing and Sales. “From the importance of teamwork to new adventures with hilarious moments, our publishing partnership with PI Kids will add a new storytelling experience for Mighty Express fans.”
Sound, Look & Find, Book Block, bath, and cloth books will hit North American markets in Summer 2022.
“As long-time admirers of Spin Master’s success with PAW Patrol®, we jumped at the chance to work again with their team on Mighty Express. We’re ‘full steam ahead’ on what’s sure to be their next smash hit property,” says John Russell, Vice President, Global Licensing. “PIP is excited to launch our line of innovative, fun, and engaging sound and novelty titles to help young fans engage with the great lessons to learn from Tracksville and its favorite characters.”
Mighty Express debuted on Netflix in Fall 2020 with four seasons currently streaming on the platform. Season five is scheduled to release October 12.
Mighty Express Synopsis
Hop on the fast track to Tracksville, where, in a vast, playful, quirky world crisscrossed by railway tracks, a team of trains and their kid best-buddies keep things moving and get the delivery done no matter what the trouble – one adventure after another! Each of the trains has a specialty which they use when going on Mega Missions or hauling cargo, be it animals, equipment, or giant dinosaur bones. They always rise to the occasion when trouble strikes!
About Phoenix International Publications, Inc.:
Phoenix International Publications, Inc., headquartered in Chicago, IL, and the PI Kids imprint, have been leaders in children’s sound and novelty book publishing for more than thirty years. Together with their licensing partners, the company has combined beloved characters with charming illustrations, activities, sounds, songs, and technological innovations to provide a unique, interactive reading experience for every child. For more information, please visit www.pikidsmedia.com or follow on Instagram, Facebook, and Twitter @pikidsbooks.
About Spin Master:
Spin Master Corp. (TSX:TOY) is a leading global children’s entertainment company creating exceptional play experiences through a diverse portfolio of innovative toys, entertainment franchises and digital games. Spin Master is best known for award-winning brands PAW Patrol®, Bakugan®, Kinetic Sand®, Air Hogs®, Hatchimals®, Rubik’s Cube® and GUND®, and is the toy licensee for other popular properties. Spin Master Entertainment creates and produces compelling multiplatform content, stories and endearing characters through its in-house studio and partnerships with outside creators, including the preschool success PAW Patrol and nine other original shows along with multiple short-form series, which are distributed in more than 190 countries. The Company has an established digital presence anchored by the Toca Boca® and Sago Mini® brands, which combined have more than 50 million monthly active users. With close to 2,000 employees in 28 offices globally, Spin Master distributes products in more than 100 countries. For more information visit spinmaster.com or follow on Instagram, Facebook and Twitter @spinmaster.